SPILL-RESISTANT LID SYSTEM
Bubba
Crafted by founder Blair Hasty developed a new lid system for Bubba drinkware, improving usability while preserving compatibility with existing manufacturing methods. The work balanced user experience, tooling constraints, and production cost to create a solution that was intuitive to use and practical to manufacture at scale.
Disciplines
Industrial Design
Product Development
Design for Manufacture (DFM)
NEXT STEP
Have a product that's hard to use?
Tell us where people get stuck. Blair will tell you what it would take to fix it.