Past projects
Selected work from Crafted by and founder Blair Hasty’s 20+ years in product design. Connected hardware, robotics, medical devices, consumer audio, and commercial equipment. Some went from a sketch to a shelf. Others came to us with engineering underway and a product that wouldn’t tool.
Bair Artifacts
A consumer brand built and launched from zero
InvisionHeart
Portable ECG MonitorI
Bubba Brands
Spill-Resistant Lid System
Verizon
Rugged asset trackers that beat competitors on battery and durability
PaperMate
Retail Packaging System
SplitSecnd
IoT Automatic Mileage Tracker
ROSI
Commercial cleaning robot, research through production
ORBES
Space Robotics Platform
Griffin Technology
AirCurve Acoustic Amplifier
BEM
A debut audio line for a brand with no design history
Evermind
Smart Home IoT Device
Griffin Technology
RoadTrip FM Transmitter
When companies call us
A prototype works but won't survive tooling.
Engineering is underway and the product has no design direction.
Four vendors are working and nobody owns the product.
A product needs hardware, interface, brand, and packaging developed as one thing instead of four.
There's a launch date and no product development team.
If one of those sounds like where you are, that's the call to make.